Intern Digital Marketing (m/f)
Reference Code: 5554
Intern Digital Marketing (m/f)
Schaffhausen, SH, CH
Trainee/Intern
Since 1868, the Swiss watch manufacturer IWC Schaffhausen has been crafting exquisite Haute Horlogerie, in which the highest precision is combined with exclusive design. As one of the world’s leading brands in the luxury watch segment, our long-established company daily upholds the pioneering spirit and the innovative talent that underlie our success.
WE RECRUIT
In order to support our Digital Marketing Team at our international headquarter in Schaffhausen, Switzerland, we are recruiting for an
Intern Digital Marketing (m/f)
Reporting to the Team Lead Brand Communication, the Intern in Digital Marketing will be in charge of developing content for IWC’s digital channels, as well as the distribution and the analysis and reporting. Project management, team/project support and budget handling are round out your daily tasks.
Start Date: 01.10.2018
Duration: 6 months
YOUR RESPONSIBILITIES
Social Media Management
- Management of IWC Social Media Channels in collaboration with the Social Media Manager
- Implement social media based on the digital strategy and operate on a monthly content plan
- Identify new social media trends and opportunities
- Help / Guide local platforms on activating local social media
Content Creation
- Develop new content projects and find opportunities to leverage existing content in new ways
- Observe, track and activate content of IWC’s partners
Reporting Activities
- Benchmark performance against competitors and other luxury brands
- Operate tracking software and provide analyses after special events
- Research & provide competitor monitoring
Consult and Monitoring
- Consult international platforms regarding local digital projects and support their local implementation
- Identifying key influencers and top fans
- Monitor digital media campaigns
- Guide the local platform within the implementation process (quality control)
YOUR QUALIFICATIONS
- Bachelor or Master Degree in Media Management, Communication Design, Digital Marketing or similar field
- First experiences within Digital Marketing is a plus
- Sound knowledge in Social Media, Online Marketing and Luxury Goods industry
- Used to working with MS Office and Photoshop, experience with video editing is an advantage
- Good command of English language, German is a plus
WE OFFER
IWC offers a challenging working environment: the company’s roots are in Switzerland, but it is a successful international player. We maintain our tradition, yet we are always on the lookout for innovations and ways to improve. Change management, education, further training and personal development are therefore of key importance for our long-term success.